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04/17/12 Rollepaal makes quotations 4 times faster

The innovative company Rollepaal – specialized in designing, building and installing high-end machines that produce plastic pipes – has significantly improved their sales and quotation process by implementing Sofon Guided Selling. Rollepaal wanted to guarantee that the right products are supplied for the right price. Rollepaal understood that safeguarding their company knowledge was the basis for a good sales and quotation process. Jan Hoxe (Manager Customer Service): “When knowledge becomes available to all staff, everyone starts speaking the same language. We wanted to achieve this uniformity so that undesirable proliferation of texts and prices would become a thing of the past as much as possible.” Apart from that, working with various systems cost Rollepaal a lot of unnecessary time.

03/06/12 Sofon quotation software handles complexity in the construction supply

The construction supply is known for the complexity of its sales and quotation process. Schneider Electric – a worldwide specialist in energy management – also struggled with this problem. Providing an accurate product configuration by means of an error-free quotation proved to be a major challenge. However, using Sofon Guided Selling Software, Schneider Electric was able to handle the complexity in the construction supply. The time that was required to make error-free product configurations and quotations was reduced and the quotation cycle time was accelerated.

02/28/12 Seminar "Sell more in challenging times" (Dutch article)

Op 29 maart a.s. organiseert Sofon een seminar met als thema: “Meer verkopen in uitdagende tijden”. Sofon speelt met dit seminar in op een knelpunt dat zich in het Nederlandse bedrijfsleven voordoet: het kampen met teruglopende orders. Tijdens het Seminar demonstreert Sofon hoe bedrijven meer kunnen verkopen, ook onder de huidige economische omstandigheden.

02/14/12 Langguth safeguards company knowledge and secures its future

For many companies, making a quotation demands a great deal of knowledge from a sales rep. At Langguth – a German manufacturer of labelling solutions – the situation was no different. For the sales staff, offering customer-specific products was an enormous challenge. It was practically impossible to possess product knowledge on the company's entire range. Employees at Langguth who did possess this knowledge became the go-to people to see if you had a question. Reason enough for Langguth not to simply hand over the accumulated knowledge and experience of employees, but rather to record this knowledge.

01/19/12 Software developer Sofon realizes ambitious revenue goals

Optimistic about 2012 despite economic circumstances

Dutch software developer and supplier of Guided Selling Software Sofon B.V. has successfully closed the year 2011 with a healthy revenue growth of 24%. Sofon realized its ambitious turnover goals for 2011 and achieved a solid profit for the twelfth year in a row. Sofon is used by customers in more than fifty different countries. This year Sofon also expects to continue its international growth. Some of the customers who decided to choose Sofon in 2011 are market leaders in their respective sectors. Among them are ATAG, BWT, Carthago, Crossroads, Damen Services, HitMetal, KOMA, Mayekawa, Refresco, Soenen, and Transwall, all of them strengthening their sales processes with Guided Selling Software.

07/19/11 Sofon delivers solution for knowledge retention (Dutch article)

Het Intelligent Community Forum (ICF) heeft de regio Eindhoven uitgeroepen tot meest intelligente gemeenschap van de wereld voor het jaar 2011. De regio Eindhoven werd geprezen wegens haar innovativiteit en economische en sociale aantrekkelijkheid voor kenniswerkers uit de hele wereld. Het is geen toeval dat een van ’s werelds meest intelligente softwareondernemingen juist in Eindhoven is ontstaan. Softwarebouwer Sofon benut de sterke kennisinfrastructuur en het goed opgeleide personeel dat de regio Eindhoven biedt om software te bouwen die ondernemingen slimmer maakt...

06/14/11 Leading US analyst firm publishes article on Sofon Guided Selling

Andrew Daily from MGI Research (ex-Gartner Group) interviews Sofon CEO

Leading American analyst firm MGI Research recently published a piece on Sofon Guided Selling. In an in-depth interview with Otto van der Tang from Sofon, Andrew Daily from MGI Research (ex-Gartner Group) hones in on Guided Selling, the gap between CRM and ERP and on Software as a Service. Countless organizations have been working with both an ERP and a CRM system for many years. Van der Tang: "Companies that offer customer-specific products and services in particular tend to experience a gap between CRM and ERP. CRM systems focus on prospects, customers, contacts and activities, while ERP targets product logistics and production. Everything in-between is neglected, from needs analysis and product configuration to calculation & pricing and document generation."...